Making an impact for our clients
We course-correct research initiatives with depth and clarity – fast
In the realm of primary research, the integration of qualitative and quantitative methodologies is pivotal. While expert calls offer transparency and adaptability, the same level of control isn’t always available in quantitative survey endeavors. Executing surveys flawlessly from the outset, with precise design and the utilization of ideal respondents, holds paramount importance.
A team of consultants undertook a research initiative on behalf of a professional services firm delving into the structures and impact of Diversity, Equity, and Inclusion (DEI) departments within workplaces. Initially, the research involved a qualitative segment engaging DEI executives at F500 firms alongside a quantitative survey targeting a broader range of respondents. Despite smooth progress in the qualitative phase, the externally outsourced survey responses revealed a misalignment with consulting team’s needs, resulting in uncertain quantitative insights.
Facing a lagging survey component, a strategic pivot became imperative. PXN collaborated with the consulting team to devise a swift and effective solution within a tight timeline—augmenting the number of expert calls while leveraging these engagements to bolster the survey's quality and respondent pool. Both the survey and expert call streams necessitated an additional ~20 participants to meet their respective objectives. Within a mere ~2 weeks, PXN not only facilitated calls with 20 experts for research consultations but also integrated these experts into the survey, reshaping the trajectory of this portion of the project.
While PXN remains adaptable to project needs at any stage, optimal outcomes stem from a strong start. PXN's comprehensive qualitative and quantitative primary research offerings empower you to leverage expert insights for a successful project launch. Our seasoned survey team ensures meticulous survey design, and our swift expert recruitment allows stress testing of surveys pre-launch, guaranteeing resonance with respondents. Post-launch, engage our subject matter experts to assist in contextualizing and deciphering your survey data.
Opt for PXN’s expertise to lay a robust foundation for your research endeavors, ensuring accuracy, quality, and actionable insights from inception to analysis.
We enrich time-sensitive proposals with niche insights like no one else
In the realm of primary research, the integration of qualitative and quantitative methodologies is pivotal. While expert calls offer transparency and adaptability, the same level of control isn’t always available in quantitative survey endeavors. Executing surveys flawlessly from the outset, with precise design and the utilization of ideal respondents, holds paramount importance.
A team of consultants undertook a research initiative on behalf of a professional services firm delving into the structures and impact of Diversity, Equity, and Inclusion (DEI) departments within workplaces. Initially, the research involved a qualitative segment engaging DEI executives at F500 firms alongside a quantitative survey targeting a broader range of respondents. Despite smooth progress in the qualitative phase, the externally outsourced survey responses revealed a misalignment with consulting team’s needs, resulting in uncertain quantitative insights.
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BLENDING QUALITY
AND QUANTITY
Combining qualitative and quantitative methods is essential for strong research. Expert calls offer flexibility, while surveys require precise design and the right respondents from the start.
QUICK PIVOT WITH EXPERT SUPPORT
When survey responses fell short, PXN swiftly increased expert calls to improve both data quality and respondent targeting—realigning the project in under two weeks.
PXN's END-TO-END
RESEARCH STRENGTH
PXN supports every research stage, from survey design to post-launch analysis, ensuring quality, speed, and insights through expert-driven methodologies.
Facing a lagging survey component, a strategic pivot became imperative. PXN collaborated with the consulting team to devise a swift and effective solution within a tight timeline—augmenting the number of expert calls while leveraging these engagements to bolster the survey's quality and respondent pool. Both the survey and expert call streams necessitated an additional ~20 participants to meet their respective objectives. Within a mere ~2 weeks, PXN not only facilitated calls with 20 experts for research consultations but also integrated these experts into the survey, reshaping the trajectory of this portion of the project.
While PXN remains adaptable to project needs at any stage, optimal outcomes stem from a strong start. PXN's comprehensive qualitative and quantitative primary research offerings empower you to leverage expert insights for a successful project launch. Our seasoned survey team ensures meticulous survey design, and our swift expert recruitment allows stress testing of surveys pre-launch, guaranteeing resonance with respondents. Post-launch, engage our subject matter experts to assist in contextualizing and deciphering your survey data.Opt for PXN’s expertise to lay a robust foundation for your research endeavors, ensuring accuracy, quality, and actionable insights from inception to analysis.
Accelerated research processes driven by quality experts
Engaging with a vetted subject matter expert is a game-changer in research, propelling knowledge acquisition and unearthing profound insights that steer research initiatives to new heights.
In a project delving into an exceedingly niche healthcare sector, a consultant team faced the daunting task of unraveling intricate industry trends, market dynamics, growth catalysts, challenges, and key market participants. With online resources failing to offer substantial information on this specialized healthcare landscape, primary research became imperative for meaningful project advancement. Frustrated by multiple unsuccessful attempts at sourcing experts for crucial research calls, the consultants turned to PXN for a solution.
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PXN rapidly curated an exhaustive roster of every expert within this limited market, initiating a strategic, multichannel approach to entice a highly esteemed expert to participate in a research call. The outcome and level of insight surpassed expectations—the call prompted the following comment from one consultant, "You killed it with this expert! He’s better than 3 experts combined!" Initially slated for seven expert engagements, this single interaction proved so uniquely insightful that the engagement team completed the research, significantly reducing costs and enabling them to advance on the final deliverable days ahead of schedule.
At PXN, our core mission revolves around the acceleration of your learning and research process without compromising data quality, and we encounter this trend of top-notch expert insights changing the course and timeline of projects regularly.
